Maximize Your School’s Growth via In-App Purchases with Mobile App Builder

Do you want to expand your online learning business and boost your school’s sales? You must then position yourself where your learners spend their time: on their mobile devices.

“Οver 50% of mobile app revenue is generated via in-app purchases.”

In a sea of mobile apps, how can you make your app stand out?

Mobile has grown up and revolutionized the entire e-learning business world. If you are yet to join the bandwagon of including mobile apps as part of your online learning business, then you are missing out. Harness the power of mobile for your online school! The next big step to incredible learning is on the way!

Sell and upsell online courses via your own branded app to grow your revenues. In-app purchases are here to help your school skyrocket!

🔎 Firstly, what are the in-app purchases?

Are you a Candy Crush fan?

If yes, then you probably bought some gold bars in the past. If not, maybe you paid for access to a dating app’s unique features – we are not looking at you, Phoebe.

Jumping straight to the answer, you can buy additional content for services within the app in some apps. We call these “in-app purchases”.

🚀 Why do you need in-app purchases to speed up your school’s growth?

It’s a good question, right? After all, everything starts with a why! But let me rephrase it to smaller question bits:

• Do you want to SELL more?
• Do you want to EXPAND and REACH new audiences?
• Do you want to GROW your online learning business?

If you answered YES, then know that you can now liberate your online school from any boundaries with LearnWorlds Mobile App Builder! Speed up the game by monetizing your school’s content with in-app purchases via your own branded mobile app:

• Charge one-off payments and choose what content your learners access for free or need to be charged for.
• Make a seamless buying process with our in-app purchases feature integration with Apple Pay for iOS and Google Play for Android.
• Promote new products, sales events, or updates through personalized messages in segmented audiences with push notifications.

People are more engaged than ever with their mobile devices. The user-friendly nature and intriguing features of educational apps, always in learners’ pockets -anytime and anywhere- attract one and all.

Your learners use their smartphones to buy, research and list the available offerings. That means course creators, coaches, and school owners can convince their customers to complete purchases using their app. Are you going to be part of your learners’ everyday life with a mobile-first approach?

💰 How to boost your school’s revenues with in-app purchases?

In-app purchases are one of the major app monetization strategies you can use to drive growth for your online learning business in the mobile era. Let’s explore together a variety of approaches to accelerate your growth with in-app purchases.

• • 1Stay Hungry, Stay Curious 🤤

    Make your app users curious about your in-app purchases and get them hooked with your app by letting them play around for free. All you have to do is provide a few free courses so your learners can see what you are offering.

    By doing so, you create a remarkable first impression and entice students to sign up for it. Your learners will have easy access to the content they need for free or for a charge from your own app store accounts, thanks to Mobile App Builder!

  • 2Capitalize on your Push Notifications 🔔

    Why not use push notifications to keep your users engaged and to improve conversions?

    Yes, we hear what you’re saying. Through Mobile App Builder, you have your own communication channel to keep in touch with your learners. Remind your users about your app and the offers they are missing out on. Are they abandoning your course in the basket?

    Bring them back!

3Localize it! 📍

Think about your learners!

They need to “feel like home” to fall in love with your school’s app.

So the question is: where are they based? Do you want to reach people in different parts of the globe? This means that you also have to localize your content for users to grasp what it entails. Lure more users on your app, as Mobile App Builder is translation ready to “speak” the voice of your audience.

4The Flash Sale effect ⚡

What better way to motivate and lure your learners than having “surprises” and bonuses. You can have rewards for students who meet specific goals or are more “active” in purchases. Yet, the most effective strategy to step up the game is having limited time offers.

By doing so, you can increase awareness of your courses among mobile app users. Remember: the time factor is crucial, so you need to be tactical to gain revenue and users.

5Be Unstoppable 🏃

Meet your customers where they are with your own school’s app in your learners’ hands! You can build strong relationships with your audience and expand your reach as your own mobile app will be wherever your customers go, anytime!

How?

Discover the most powerful Mobile App Builder and get early access today! Just imagine the number of possibilities unlocked for your customers to make purchases on the go. An automagical boost for your sales!

6Spread the Word 📢

The aim is to sell more and grow your business, right?

But, if no one knows about your school, how will they buy your courses?

Promotion is necessary as it offers people an opportunity to make a purchase. For example, when you create an iOS app, you can promote up to 20 in-app purchases on your App Store product page.

Launch your online courses native mobile app for iOS and Android in your own app store account, with your own branding. With Learnworlds Mobile App Builder you can have it all!

✨ Need to speed up your growth? In-app purchases are on the way!

In-app purchases have proven that they can help your venture, especially when it comes to revenue generation.

All it takes is to follow the tips shared and register your interest to launch your online courses native mobile app with Mobile App Builder. Redefine your students’ learning experiences and disrupt the status quo in your industry with LearnWorlds!

Stay tuned. More app excitement is on the way!

Jo Milonis

Product Marketing Manager at LearnWorlds | Website

Jo is a passionate Product Marketing Manager on a mission to revolutionize the eLearning industry, bringing to the forefront the most powerful Online Course Mobile App Builder created by LearnWorlds. She has extensive experience in the tech SaaS industry, focusing for over 5 year on driving growth through digital channels. Her studies are mainly focused on Integrated Digital Marketing Communications.